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Opinion: E-learning is most valuable for soft-skill development when used to augment other types of learning programs.
What happens in the real world is that people are initially infatuated with the graphics and multimedia effects in a good e-learning product, but get distracted by the pressures of an overloaded work day, and often don't complete e-learning programs.
E-learning is very well suited to technical training and certification programs - where learning objectives are easily measured.
Soft skill development such as sales training is more effective when combined with a remote program or instructor-led classes, to provide an opportunity for interactive questioning, team building, and a subjective evaluation of skills. |
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E-Learning
Web based e-learning can be an effective component in an overall training & development strategy.
E-learning offers a number of benefits:
- View anytime, anywhere there is a network connection.
- Self paced instruction.
- Low pressured environment.
- Advanced graphics, audio and animation is a form of "edutainment" - it can engage interest.
- Training can be scaled cost effectively.
- Easily supports a geographically dispersed sales force.
The Sales Group has authored a number of e-learning based sales training programs through a partnership with a top hi-tech manufacturer and with Knowledgenet, a leader in the e-learning industry.
For information about a customized e-learning program or off-the-shelf solution, please contact The Sales Group at 203-366-1500 or email to info@sales-group.com for more information.
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