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The Real World : Facilitating a strategic planning process works!

This process was facilitated with a sales team that was at 65% of goal after three months into the year. The team was brought back on track, made to operate like a unit, and ended up coaching / mentoring / benchmarking each other. The team finished the year at 120% of goal.

Strategic Planning

Where is your company going? How will you measure success? Is the team on board and aligned with the vision? These are critical questions for any company, organization or team of people pursuing a common goal.

All too often, corporate leaders and managers assume that everyone in their organization understands the corporate direction, when in fact it is commonplace for individuals to be pursuing their own vision and not even being aware of the overriding corporate strategy.

The foundational element of a purpose driven organization is the corporate identity: vision, mission, goals & objectives, culture, ethics etc. From this identity, individual functional units can build strategies, tactics and metrics that they use to pursue these goals.

Diagram showing the components of strategic planning

This concept applies to any group of people ranging from a company to a small sales team going after a quota. In fact, most teams that are not meeting objectives will quickly lose focus and start thrashing - pursuing frenzied activity in an attempt to correct the problem. Unfortunately, activity without direction is not effective.

The Sales Group facilitates a comprehensive strategic planning process to build these foundational elements and provide a detailed plan and roadmap. The facilitation process involves all team members in formulating the plan and assigning aggressive, but realistic metrics and concrete action items. A team approach builds teamwork and cooperation, while also getting the most out of people by stimulating competitive instincts and providing a forum to demonstrate outstanding achievement in front of peers.

This process is an absolute must for companies that are looking to improve overall sales effectiveness, but is also extremely valuable for struggling sales teams.

The Sale Group can facilitate a Strategic Planning process in person or remotely, in cooperation with local management team members. Pricing varies according to the time commitment and scope of services being requested. Please contact The Sales Group by emailing info@sales-group.com for more information.

     
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